Anonymous asked: Tom, I don't understand how you can constantly trot out this line "the idea is to tell stories" and act like your business is about the art of storytelling, and at the same time be complete capitalistic businessman and talk about books earning their keep. Your best books quality-wise and your best books sales-wise are rarely synonymous, and I'm sure you know that.
I don’t think that’s necessarily true. We proceed from the assumption that good material is going to sell better and connect with an audience better than bad material–that a good story will sell better than a bad story.
